The Community Fire Company of Perryville is poised to grow its base of volunteers thanks to a new recruitment campaign fully funded by a four-year FEMA grant.
At the heart of the effort is a new recruitment-focused website, www.JoinPerryvilleFire.org, that showcases the Perryville volunteer experience through current volunteers’ words and images showing them in action. A new slogan summarizes their approach to emergency services: “Perryville Principles: Accountability • Discipline • Community.” Those interested in volunteering complete a short form and will soon be contacted by a Perryville volunteer.
“People here care about their neighbors,” said Perryville Fire Chief Bradley Willis, whose fire company responded to more than 1,970 calls last year. “As a Perryville Fire volunteer, they will help save lives and property, and there is no more meaningful way to give back to our community than that.”
A Local Solution to a Nationwide Problem
Perryville Fire worked with The Communication Solutions Group to create a campaign that reflects the unique opportunities, atmosphere, and values of the fire company and the communities it serves. The need to proactively recruit volunteers is far from limited to Perryville, however – there’s a nationwide shortage of volunteer firefighters and EMTs.
To help address this problem, the Federal Emergency Management Agency created the Staffing for Adequate Fire and Emergency Response (SAFER) Grant program. Perryville Fire was awarded a four-year grant that pays for the entirety of their recruitment campaign.
“We’re putting our message everywhere so we don’t miss anyone,” said Assistant Chief Kristie Calaman. “Look for stories in traditional media, and photos and videos on social media. Watch your mail for postcards. And we’re also looking forward to seeing everyone in person at community events – come talk to us about volunteering!”
Firefighters, EMTs, fire police, junior firefighters, and non-emergency volunteers – who assist with everything from vehicle maintenance to community events and fundraising – are all needed now, Willis added. “Whatever your interest, time, and talents, there’s a role for you here,” he added. “No prior experience is needed – we provide free training and gear.”
Many Reasons to Volunteer
Current Community Fire Company of Perryville volunteers say volunteering gives them a way to help others while building close friendships. And for those who like adrenaline, putting on gear, climbing on a firetruck or ambulance and racing to a fire ground or accident scene supplies it.
“Come out and serve the community, get good training, and have some fun doing it!” said Firefighter and EMT Chelsea McKinney.
“The benefits and personal satisfaction you get from volunteering gives a sense of belonging and friendship that can last a lifetime,” said Chief Engineer Gary H. Culler.
“It’s a joy to help keep my community safe and I found a whole second family to hang out with,” said Fire Captain Harold Riale Jr.
“You could make a difference in someone’s life,” said Fire Police Captain and former firefighter/EMT Brenda Buchanan. “It could even be a loved one.”
Make a difference, learn new skills, and make friends that feel like family! Sign up or learn more at www.JoinPerryvilleFire.org.
For more information or to set up an interview, please contact Kellie Gates at kellie@comsolutionsgroup.com.